Portfolio

Browse through my portfolio to see how we can best put my writing, editing, and project management experience
to work for you.

Writing

I’ve written articles about a broad range of topics, including:

Higher education

Technology

Health

Hot topics in the news

Profiles

Philanthropy/fundraising

Fun

Other writing projects
Please contact me for marketing writing samples.

Fundraising

  • Planned, wrote, and oversaw publication of university’s Office of Development annual reports.
  • Wrote communications brochure, script, and other materials for alumni center campaign.
  • Wrote several pieces for campaign to build onto university’s football stadium.
  • Wrote monthly enewsletter sent to university’s high-level donors.
  • Wrote correspondence to university’s high-level donors.

Marketing

  • Wrote emails, Web copy, and fulfillment pieces geared toward converting prospects into students.
  • Wrote marketing copy for social media outlets (Facebook, Twitter, YouTube).
  • Wrote full range of marketing materials (from Web copy to emails to fliers) for new academic programs.

Administrative

  • Ghost-wrote several communications from the university president.

Editing

I have edited a wide range of copy and publications, including:

Project Management

I have overseen several projects, including:

Direct mail

  • Managed the direct mail projects for four profitable publishing franchises that produced $4.8 million in gross income in FY 1998-99.
  • Contributed to the content of numerous control and test direct mail pieces to a wide variety of audiences, from prospective investor newsletter customers to higher education prospects.
  • Analyzed results of direct mail campaigns, produced reports and recommendations for further mailing.

Magazine Production